Modeling the structural equations of the effects of green management tools on sustainable behavior in the hotel industry R MoradiDehkordi, B Barrani Journal of value creating in Business Management 2 (1), 90-113, 2022 | 2 | 2022 |
تاثیر بازیوارسازی بر وفاداری مصرفکننده با توجه به نقش میانجی نگرش نسبت به برند و قصد درگیری قنبری, دهدشتی فصلنامه رویکردهای نوین در مدیریت و بازاریابی 2 (2), 175-205, 2024 | | 2024 |
Providing a structural model for blockchain implementation in the dairy products industry F Jamali, A Safaei Qadiklai, H Fallah Lajimi New Approaches in Management and Marketing 2 (1), 117-134, 2023 | | 2023 |
The effect of brand persuasive methods on the perceived honesty of the brand with the mediating role of perceived value and the moderating role of the need for recognition S Shiviyari, S Borjalilu New Approaches in Management and Marketing 2 (1), 41-61, 2023 | | 2023 |
Investigating the relationship between talent management and organizational entrepreneurship with the mediating role of knowledge management in Sirjan municipalities M Abadeh, M Pourkhosravani, M Korhani New Approaches in Management and Marketing 2 (1), 24-40, 2023 | | 2023 |
Identifying factors affecting sustainable consumption: a hybrid approach K Sadeghi Dezaki, AQ Azmoodeh Rad, S Alirezaei New Approaches in Management and Marketing 1 (1), 1-19, 2023 | | 2023 |