Journal of New Approaches in Management and Marketing

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Keyword Index
A
  • Agricultural innovation system Services with a comparative advantage for the development of private consulting businesses in the agricultural employment market [Volume 1, Issue 1, 2022, Pages 159-172]
B
  • Brand value Identifying and determining the effects of social media and impersonal communication on customer value with the mediating role of brand value in Digikala online store [Volume 1, Issue 1, 2022, Pages 88-98]
C
  • Consumer Identifying factors affecting sustainable consumption: a hybrid approach [Volume 1, Issue 1, 2022, Pages 1-19]
  • Crisis An overview of the challenges of managing plans and projects in the conditions of the Corona epidemic crisis and their presentation [Volume 1, Issue 1, 2022, Pages 131-142]
  • Customer Value Identifying and determining the effects of social media and impersonal communication on customer value with the mediating role of brand value in Digikala online store [Volume 1, Issue 1, 2022, Pages 88-98]
E
  • Effective Factors Identification and effectiveness of factors affecting the marketing of tourism industry organizations [Volume 1, Issue 1, 2022, Pages 47-69]
  • Effects of social media Identifying and determining the effects of social media and impersonal communication on customer value with the mediating role of brand value in Digikala online store [Volume 1, Issue 1, 2022, Pages 88-98]
  • Electronic banking The effect of electronic banking service quality on customer loyalty [Volume 1, Issue 1, 2022, Pages 173-186]
  • Electronic Service Quality The effect of electronic banking service quality on customer loyalty [Volume 1, Issue 1, 2022, Pages 173-186]
  • Evaluation models A review of supply chain performance evaluation models - case study: Iranian auto parts supply chain [Volume 1, Issue 1, 2022, Pages 99-108]
H
  • Hypercomposition Identifying factors affecting sustainable consumption: a hybrid approach [Volume 1, Issue 1, 2022, Pages 1-19]
I
  • Innovation The moderating role of innovation culture in the relationship between knowledge assets and product innovation [Volume 1, Issue 1, 2022, Pages 70-87]
  • Intellectual Property The moderating role of innovation culture in the relationship between knowledge assets and product innovation [Volume 1, Issue 1, 2022, Pages 70-87]
J
  • Job Satisfaction A survey on the job satisfaction of the sales staff of a manufacturing complex in Isfahan city [Volume 1, Issue 1, 2022, Pages 120-130]
K
  • Kano model A survey on the job satisfaction of the sales staff of a manufacturing complex in Isfahan city [Volume 1, Issue 1, 2022, Pages 120-130]
L
  • Loyalty The effect of electronic banking service quality on customer loyalty [Volume 1, Issue 1, 2022, Pages 173-186]
M
  • Management challenges An overview of the challenges of managing plans and projects in the conditions of the Corona epidemic crisis and their presentation [Volume 1, Issue 1, 2022, Pages 131-142]
  • Marketing Identification and effectiveness of factors affecting the marketing of tourism industry organizations [Volume 1, Issue 1, 2022, Pages 47-69]
  • Mindfulness Identifying factors affecting sustainable consumption: a hybrid approach [Volume 1, Issue 1, 2022, Pages 1-19]
P
  • Perception Identifying factors affecting sustainable consumption: a hybrid approach [Volume 1, Issue 1, 2022, Pages 1-19]
  • Performance measurement A review of supply chain performance evaluation models - case study: Iranian auto parts supply chain [Volume 1, Issue 1, 2022, Pages 99-108]
  • Productivity of human resources Design and Validation of the Model of Effective Factors on the Productivity of Human Resources with A Mixed Approach [Volume 1, Issue 1, 2022, Pages 20-46]
S
  • SAMT organization Design and Validation of the Model of Effective Factors on the Productivity of Human Resources with A Mixed Approach [Volume 1, Issue 1, 2022, Pages 20-46]
  • Smart-pls Design and Validation of the Model of Effective Factors on the Productivity of Human Resources with A Mixed Approach [Volume 1, Issue 1, 2022, Pages 20-46]
  • Supply chain A review of supply chain performance evaluation models - case study: Iranian auto parts supply chain [Volume 1, Issue 1, 2022, Pages 99-108]
T
  • Thematic Analysis Design and Validation of the Model of Effective Factors on the Productivity of Human Resources with A Mixed Approach [Volume 1, Issue 1, 2022, Pages 20-46]